Logistics Evaluation: a Case Study

Supply chain management and logistics are two common terms in modern business studies. One of duties of managers is to control the performance of logistics and supply chain management in their companies. In this paper we practice performance analysis for supply chain management in a real case. This paper used balanced approach to metrics of performance. This study selects a Malaysian public listed company and practice interview method of data collection. At the end authors have some recommendation for supply chain management of the selected company, which are based on the gathered data and analysis.