Title of article
The mediation of external variables in the technology acceptance model
Author/Authors
Andrew Burton-Jones، نويسنده , , Geoffrey S. Hubona، نويسنده ,
Issue Information
روزنامه با شماره پیاپی سال 2006
Pages
12
From page
706
To page
717
Abstract
TAM specifies a pathway of technology acceptance, from external variables to beliefs, attitudes, and system usage. We tested one of its assumptions that the ‘perceived ease-of-use’ and ‘perceived usefulness’ constructs fully mediate the influence of external variables on usage behaviors. Using a survey of 125 employees of a U.S. Government agency we found, contrary to the normally accepted assumption, that external variables could have direct effects on usage behavior over and above their indirect effects. We also found that TAM is significantly and consistently better at predicting frequency than volume of usage.
Keywords
IS usage , Technology acceptance model , External variables , individual differences , User acceptance
Journal title
Information and Management
Serial Year
2006
Journal title
Information and Management
Record number
1226732
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