A cross-cultural analysis of the end-user computing satisfaction instrument: A multi-group invariance analysis

IT managers in global firms often rely on user evaluations to guide their decision-making in adopting, implementing, and monitoring the effectiveness of enterprise systems across national cultures. In these decisions, managers need instruments that provide valid comparisons across cultures. Using samples representing five nations/world regions including the US, Western Europe, Saudi Arabia, India, and Taiwan, we used multi-group invariance analysis to evaluate whether the end-user computing satisfaction (EUCS) instrument (12-item summed scale and five factors) provided equivalent measurement across cultures. The results provided evidence that the EUCS instrumentʹs 12-item scale and the five factors were equivalent across the cultures we examined. The implications of this for the global management of technology are discussed. Knowledge of the equivalence of MIS instruments across national cultures can enhance the MIS cross-cultural research agenda.