Abstract :
Humans are endowed with cognitive modules
specialised in processing information about the
class of natural things. Due to their naturalness,
fractal art and design can contribute to developing
these modules, and trigger affective responses
that are associated with certain natural objects. It
is argued that exposure to fractals in an art and
design context can tap these effects. This entails
that such patterns are not only an artistic and
creative tool, but develop different aspects of the
human individual. Although fractal patterns could
be relevant for different educative areas, exposure
to fractals has particular urgency for art and design
education because it could lead to more psychological
receptivity for adopting rich formal
grammars. This is valuable, given the fact that
some current architectural design is difficult to
harmonise with the workings of the human mind.
Abstract