Title of article :
Marketing mix customization and customizability
Author/Authors :
Marc Logman، نويسنده ,
Issue Information :
دوماهنامه با شماره پیاپی سال 1997
Pages :
6
From page :
39
To page :
44
Journal title :
Business Horizons
Serial Year :
1997
Journal title :
Business Horizons
Record number :
123505
Link To Document :
https://search.isc.ac/dl/search/defaultta.aspx?DTC=10&DC=123505