Title of article :
Marketing for Muggles: The Harry Potter way to higher profits
Author/Authors :
Stephen Brown، نويسنده ,
Issue Information :
دوماهنامه با شماره پیاپی سال 2002
Pages :
9
From page :
6
To page :
14
Journal title :
Business Horizons
Serial Year :
2002
Journal title :
Business Horizons
Record number :
123777
Link To Document :
https://search.isc.ac/dl/search/defaultta.aspx?DTC=10&DC=123777
