Title of article
Marketing in culturally diverse environments: The case of Western Europe
Author/Authors
Frédéric Jallat، نويسنده , , Allan J. Kimmel، نويسنده ,
Issue Information
دوماهنامه با شماره پیاپی سال 2002
Pages
7
From page
30
To page
36
Journal title
Business Horizons
Serial Year
2002
Journal title
Business Horizons
Record number
123813
Link To Document