مرکز منطقه ای اطلاع رساني علوم و فناوري - Employees: The key link to corporate reputation management

Title of article :

Employees: The key link to corporate reputation management

Author/Authors :

Karen S. Cravens، نويسنده , , Elizabeth Goad Oliver، نويسنده ,

Issue Information :

دوماهنامه با شماره پیاپی سال 2006

Pages :

From page :

293

To page :

302

Keywords :

corporate reputation , employees , Incentives , resource-based view , Balanced Scorecard

Journal title :

Business Horizons

Serial Year :

2006

Journal title :

Business Horizons

Record number :

124047

Link To Document :