• Title of article

    Development and cross-cultural validation of a short form of CSI as a measure of optimum stimulation level

  • Author/Authors

    Jan-Benedict E. M. Steenkamp، نويسنده , , Hans Baumgartner، نويسنده ,

  • Issue Information
    ماهنامه با شماره پیاپی سال 1955
  • Pages
    8
  • From page
    97
  • To page
    104
  • Journal title
    International Journal of Research in Marketing
  • Serial Year
    1955
  • Journal title
    International Journal of Research in Marketing
  • Record number

    124343

    • Link To Document
    https://search.isc.ac/dl/search/defaultta.aspx?DTC=10&DC=124343