Title of article :
The changing consumer in Germany
Author/Authors :
Klaus G. Grunert، نويسنده , , Suzanne C. Grunert، نويسنده , , Wolfgang Glatzer، نويسنده , , Heiner Imkamp، نويسنده ,
Issue Information :
ماهنامه با شماره پیاپی سال 1955
Keywords :
Demographic and cultural trends: ConsumptHlil patterns: Time use and consumption , product. price. distribution. advertising: Marketing research , Denmark , Changes in marketing mix
Journal title :
International Journal of Research in Marketing
Journal title :
International Journal of Research in Marketing