Title of article
Markets as networks: Editorial introduction
Author/Authors
Geoff Easton، نويسنده , , H?kan H?kansson، نويسنده ,
Issue Information
ماهنامه با شماره پیاپی سال 1996
Pages
7
From page
407
To page
413
Keywords
Memory associations: Brand equity
Journal title
International Journal of Research in Marketing
Serial Year
1996
Journal title
International Journal of Research in Marketing
Record number
124393
Link To Document