Title of article
Generalizations about trust in marketing channel relationships using meta-analysis
Author/Authors
Inge Geyskens، نويسنده , , Jan-Benedict E. M. Steenkamp، نويسنده , , Nirmalya Kumar، نويسنده ,
Issue Information
ماهنامه با شماره پیاپی سال 1998
Pages
26
From page
223
To page
248
Keywords
photography , Stereography , Photo essay , 3-D , Consumption experience
Journal title
International Journal of Research in Marketing
Serial Year
1998
Journal title
International Journal of Research in Marketing
Record number
124446
Link To Document