• Title of article

    Discriminating between measurement scales using non-nested tests and two-stage least squares estimators: The case of market orientation

  • Author/Authors

    Edward Oczkowski، نويسنده , , Mark A. Farrell، نويسنده ,

  • Issue Information
    ماهنامه با شماره پیاپی سال 1998
  • Pages
    18
  • From page
    349
  • To page
    366
  • Keywords
    International strategic alliances , Exporting , Relational exchange
  • Journal title
    International Journal of Research in Marketing
  • Serial Year
    1998
  • Journal title
    International Journal of Research in Marketing
  • Record number

    124453