Title of article :
Toward an understanding of price wars: Their nature and how they erupt
Author/Authors :
Oliver P. Heil، نويسنده , , Kristiaan Helsen، نويسنده ,
Issue Information :
ماهنامه با شماره پیاپی سال 2001
Keywords :
Early warning signal , Market competition , Price war
Journal title :
International Journal of Research in Marketing
Journal title :
International Journal of Research in Marketing