Title of article
Effects of market orientation on the behaviors of salespersons and purchasers, channel relationships, and performance of manufacturers
Author/Authors
Fred Langerak، نويسنده ,
Issue Information
ماهنامه با شماره پیاپی سال 2001
Pages
14
From page
221
To page
234
Keywords
Market Orientation , Industrial channels , Relationships
Journal title
International Journal of Research in Marketing
Serial Year
2001
Journal title
International Journal of Research in Marketing
Record number
124488
Link To Document