Title of article :
Modelling and forecasting brand share: A dynamic demand system approach
Author/Authors :
P.M. Cain، نويسنده ,
Issue Information :
ماهنامه با شماره پیاپی سال 2005
Keywords :
Internet marketing , Consumer behavior , We-intentions , Electronic commerce , Virtual Communities
Journal title :
International Journal of Research in Marketing
Journal title :
International Journal of Research in Marketing
