Title of article :
Customer loyalty to one service worker: Should it be discouraged?
Author/Authors :
Liliana L. Bove، نويسنده , , Lester W. Johnson، نويسنده ,
Issue Information :
ماهنامه با شماره پیاپی سال 2006
Keywords :
Service workers , Trust , Commitment , Loyalty , Customer relationships
Journal title :
International Journal of Research in Marketing
Journal title :
International Journal of Research in Marketing