Title of article
Marketing effectiveness of the hotel industry in Croatia
Author/Authors
Sanja Cizmar، نويسنده , , Sanda Weber، نويسنده ,
Issue Information
ماهنامه با شماره پیاپی سال 2000
Pages
14
From page
227
To page
240
Keywords
Marketing e?ectiveness , Marketing activities , Business performance , Marketing information , Marketing department , Hotel industry
Journal title
International Journal of Project Management
Serial Year
2000
Journal title
International Journal of Project Management
Record number
124800
Link To Document