Title of article :
Frequent flyer programs for European low-cost airlines: Prospects, risks and implementation guidelines
Author/Authors :
Richard Klophaus، نويسنده ,
Issue Information :
روزنامه با شماره پیاپی سال 2005
Keywords :
Airline strategy , Frequent flyer program , Low-cost airlines
Journal title :
Journal of Air Transport Management
Journal title :
Journal of Air Transport Management