Title of article
Capacity decisions for high-tech products with obsolescence
Author/Authors
Michael S. Pangburn، نويسنده , , Shankar Sundaresan، نويسنده ,
Issue Information
روزنامه با شماره پیاپی سال 2009
Pages
10
From page
102
To page
111
Abstract
Modern high-tech products experience rapid obsolescence. Capacity investments must be recouped during the brief product lifecycle, during which prices fall continuously. We employ a multiplicative demand model that incorporates price declines due to both market heterogeneity and product obsolescence, and study a monopolistic firm’s capacity decision. We investigate profit concavity, and characterize the structure of the optimal capacity solution. Moreover, for products with negligible variable costs, we identify two distinct strategies for capacity choice demarcated by an obsolescence rate threshold that relates both to market factors and capacity costs. Finally, we empirically test the demand model by analyzing shipping and pricing data from the PC microprocessor market.
Keywords
Production , Semiconductors , Pricing , Capacity , obsolescence
Journal title
European Journal of Operational Research
Serial Year
2009
Journal title
European Journal of Operational Research
Record number
1313756
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