• Title of article

    Relationship between Electronic Quality Service and Customer Loyalty

  • Author/Authors

    Esmailpour، Reza نويسنده Faculty member at the Department of Management, University of Guilan, Rasht, Guilan, Iran , , Doostar، Mohammad نويسنده Faculty member at the Department of Management, University of Guilan, Rasht, Guilan, Iran , , Rasam، Amir Hussein نويسنده M.B.A Student, Pardis branch, University of Guilan, Rasht, Guilan, Iran ,

  • Issue Information
    روزنامه با شماره پیاپی 0 سال 2014
  • Pages
    7
  • From page
    40
  • To page
    46
  • Abstract
    Most experiment and successful companies enter the Electronic Business (EB). They found that web attendance and low price are not successful factor, there are several factor that operational managers can use them as effective factors to inspire customer. The aim of this article is an investigation the relationship between electronic businesses and electronic quality services. Statistical society consists of company’s customers that are on internet sell which are 30. Sample is 406 data was gathered by questioner that has 40 questions. Data was analyzed by structural equtional method by LISREL 8-53, and regression correlation by SPAA 18. Result indicated that there is positive relationship between electronic service quality and customer electronic loyalty at electronic business (EB).
  • Journal title
    Benazirabad Journal of Science
  • Serial Year
    2014
  • Journal title
    Benazirabad Journal of Science
  • Record number

    1334280