Title of article :
Integration of dynamic pricing and overselling with opportunistic cancellation
Author/Authors :
Modarres، Mohammad نويسنده , , Bolandifar، Ehsan نويسنده Department of Industrial Engineering, Sharif University ,
Issue Information :
سالنامه با شماره پیاپی 0 سال 2008
Abstract :
We extend the concept of dynamic pricing by integrating it with
overselling with opportunistic cancellation option, within the framework of
dynamic policy. Under this strategy, to sell a stock of perishable product (or
capacity) two prices are offered to customers at any given time period.
Customers are categorized as high-paying and low-paying ones. The seller
deliberately oversells its capacity if high paying customers show up, even when
the capacity is already fully booked by low-paying customers. In that case, the
sale to some low-paying customers is canceled, although an appropriate
compensation must be provided. A dynamic programming approach is applied to
formulate and solve this problem. We develop two models for continuous and
periodic pricing, depending on the frequency of price changing. The advantage
of this system over dynamic pricing model is investigated through some
numerical examples. We also study some structural properties of the optimal
policies.
Journal title :
Iranian Journal of Operations Research (IJOR)
Journal title :
Iranian Journal of Operations Research (IJOR)