• Title of article

    Effects of outcome, process and shopping enjoyment on online consumer behaviour

  • Author/Authors

    Shun Cai، نويسنده , , Yunjie Xu، نويسنده ,

  • Issue Information
    روزنامه با شماره پیاپی سال 2006
  • Pages
    10
  • From page
    272
  • To page
    281
  • Keywords
    Customer loyalty , Shopping enjoyment , Online customer value , Customer satisfaction , Outcome value , Process value
  • Journal title
    Electronic Commerce Research and Applications
  • Serial Year
    2006
  • Journal title
    Electronic Commerce Research and Applications
  • Record number

    145878

    • Link To Document
    https://search.isc.ac/dl/search/defaultta.aspx?DTC=10&DC=145878