Title of article :
Comparison of product bundling strategies on different online shopping behaviors
Author/Authors :
Tzyy-Ching Yang، نويسنده , , Hsiangchu Lai، نويسنده ,
Issue Information :
روزنامه با شماره پیاپی سال 2006
Keywords :
Shopping cart , Product bundling , Market basket analysis , Association rules , Online behavior
Journal title :
Electronic Commerce Research and Applications
Journal title :
Electronic Commerce Research and Applications
