Title of article
On the predictive validity of indirect attitude measures: Prediction of consumer choice behavior on the basis of affective priming in the picture–picture naming task
Author/Authors
Adriaan Spruyt، نويسنده , , Dirk Hermans، نويسنده , , Jan De Houwer، نويسنده , , Joachim Vandekerckhove، نويسنده , , Paul Eelen، نويسنده ,
Issue Information
ماهنامه با شماره پیاپی سال 2007
Pages
12
From page
599
To page
610
Keywords
AVective priming , Naming task , Evaluative categorization task , PREDICTIVE VALIDITY , Implicit association test , Attitudes , Extra-personal associations , Choice behavior , Indirect attitude measures
Journal title
Journal of Experimental Social Psychology
Serial Year
2007
Journal title
Journal of Experimental Social Psychology
Record number
148428
Link To Document