Title of article :
On great service: A framework for action : Leonard L Berry The Free Press, New York (1995) 292 pp $28 ISBN 0 02 918555 6
Author/Authors :
Jochen Wirtz، نويسنده ,
Issue Information :
دوماهنامه با شماره پیاپی سال 1997
Journal title :
Journal of Retailing and Consumer Services
Journal title :
Journal of Retailing and Consumer Services