• Title of article

    Control systems in supplier-retailer relationships and their impact on brand performance

  • Author/Authors

    Walfried M. Lassar، نويسنده ,

  • Issue Information
    دوماهنامه با شماره پیاپی سال 1998
  • Pages
    11
  • From page
    65
  • To page
    75
  • Keywords
    Agency theory , Distribution , strategy
  • Journal title
    Journal of Retailing and Consumer Services
  • Serial Year
    1998
  • Journal title
    Journal of Retailing and Consumer Services
  • Record number

    148624