مرکز منطقه ای اطلاع رساني علوم و فناوري - A method to infer coupon availability from coupon redemption in the supermarket scanner panel data

Title of article :

A method to infer coupon availability from coupon redemption in the supermarket scanner panel data

Author/Authors :

Füsun F. G?nül، نويسنده , , Anthony A. SmithJr، نويسنده ,

Issue Information :

دوماهنامه با شماره پیاپی سال 1999

Pages :

From page :

107

To page :

115

Keywords :

Brand choice , Multinomial logit

Journal title :

Journal of Retailing and Consumer Services

Serial Year :

1999

Journal title :

Journal of Retailing and Consumer Services

Record number :

148661

Link To Document :