Title of article :
Key Account Management in information-intensive services
Author/Authors :
Jukka Ojasalo، نويسنده ,
Issue Information :
دوماهنامه با شماره پیاپی سال 2002
Keywords :
Information-intensive business , Information-intensive services , Key Account Management (KAM)
Journal title :
Journal of Retailing and Consumer Services
Journal title :
Journal of Retailing and Consumer Services