• Title of article

    Key Account Management in information-intensive services

  • Author/Authors

    Jukka Ojasalo، نويسنده ,

  • Issue Information
    دوماهنامه با شماره پیاپی سال 2002
  • Pages
    8
  • From page
    269
  • To page
    276
  • Keywords
    Information-intensive business , Information-intensive services , Key Account Management (KAM)
  • Journal title
    Journal of Retailing and Consumer Services
  • Serial Year
    2002
  • Journal title
    Journal of Retailing and Consumer Services
  • Record number

    148757