Title of article
Key Account Management in information-intensive services
Author/Authors
Jukka Ojasalo، نويسنده ,
Issue Information
دوماهنامه با شماره پیاپی سال 2002
Pages
8
From page
269
To page
276
Keywords
Information-intensive business , Information-intensive services , Key Account Management (KAM)
Journal title
Journal of Retailing and Consumer Services
Serial Year
2002
Journal title
Journal of Retailing and Consumer Services
Record number
148757
Link To Document