Title of article :
An investigation of self-concept: actual and ideal self-congruence compared in the context of service evaluation
Author/Authors :
Yuksel Ekinci، نويسنده , , Michael Riley، نويسنده ,
Issue Information :
دوماهنامه با شماره پیاپی سال 2003
Keywords :
Service Quality , Customer satisfaction/dissatisfaction , Attitudes , Self-concept
Journal title :
Journal of Retailing and Consumer Services
Journal title :
Journal of Retailing and Consumer Services