Title of article :
Consumer evaluations of store brands: effects of store image and product attributes
Author/Authors :
Janjaap Semeijn، نويسنده , , Allard C. R. van Riel، نويسنده , , A.B.A. Beatriz Ambrosini، نويسنده ,
Issue Information :
دوماهنامه با شماره پیاپی سال 2004
Keywords :
Perceived risk , Store image , Store brands , Retailing , Consumer behavior
Journal title :
Journal of Retailing and Consumer Services
Journal title :
Journal of Retailing and Consumer Services
