Title of article :
A study of customer choice criteria for multiple bank users
Author/Authors :
James Devlin، نويسنده , , Philip Gerrard، نويسنده ,
Issue Information :
دوماهنامه با شماره پیاپی سال 2005
Keywords :
Multiple banking , Choice criteria , Retail banking
Journal title :
Journal of Retailing and Consumer Services
Journal title :
Journal of Retailing and Consumer Services