Title of article
Price cue utilization in product evaluations : The moderating role of motivation and attribute information
Author/Authors
Anusree Mitra، نويسنده ,
Issue Information
ماهنامه با شماره پیاپی سال 1995
Pages
9
From page
187
To page
195
Journal title
Journal of Business Research
Serial Year
1995
Journal title
Journal of Business Research
Record number
154096
Link To Document