Title of article :
The Contribution of Changes in Advertising Expenditures to Earnings and Market Values
Author/Authors :
Roger C. GrahamJr.، نويسنده , , KRISTINA D. FRANKENBERGER، نويسنده ,
Issue Information :
ماهنامه با شماره پیاپی سال 2000
Pages :
7
From page :
149
To page :
155
Journal title :
Journal of Business Research
Serial Year :
2000
Journal title :
Journal of Business Research
Record number :
154492
Link To Document :
https://search.isc.ac/dl/search/defaultta.aspx?DTC=10&DC=154492
بازگشت