Title of article :
The development of a scale to measure perceived corporate credibility
Author/Authors :
Stephen J. Newell، نويسنده , , Ronald E. Goldsmith، نويسنده ,
Issue Information :
ماهنامه با شماره پیاپی سال 2001
Keywords :
Expertise , Trustworthiness , validity , Perceived corporate credibility , Dimensionality , Reliability
Journal title :
Journal of Business Research
Journal title :
Journal of Business Research