• Title of article

    Background music pleasure and store evaluation: intensity effects and psychological mechanisms

  • Author/Authors

    Laurette Dubé، نويسنده , , Sylvie Morin، نويسنده ,

  • Issue Information
    ماهنامه با شماره پیاپی سال 2001
  • Pages
    7
  • From page
    107
  • To page
    113
  • Keywords
    Store , Servicescape , Intensity , Background music , Pleasure
  • Journal title
    Journal of Business Research
  • Serial Year
    2001
  • Journal title
    Journal of Business Research
  • Record number

    154583