Title of article :
The strategic implementation process: evoking strategic consensus through communication
Author/Authors :
Molly Inhofe Rapert، نويسنده , , Anne Velliquette، نويسنده , , Judith A. Garretson، نويسنده ,
Issue Information :
ماهنامه با شماره پیاپی سال 2002
Pages :
10
From page :
301
To page :
310
Keywords :
Strategy implementation , Consensus , Marketing , communication
Journal title :
Journal of Business Research
Serial Year :
2002
Journal title :
Journal of Business Research
Record number :
154629
Link To Document :
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