مرکز منطقه ای اطلاع رساني علوم و فناوري - Strategies in a dynamic marketplace: A case study in the airline industry

Title of article :

Strategies in a dynamic marketplace: A case study in the airline industry

Author/Authors :

Peter Kangis، نويسنده , , M. Dolores OʹReilly، نويسنده ,

Issue Information :

ماهنامه با شماره پیاپی سال 2003

Pages :

From page :

105

To page :

111

Keywords :

Strategic choice , Response to environment , airline industry

Journal title :

Journal of Business Research

Serial Year :

2003

Journal title :

Journal of Business Research

Record number :

154714

Link To Document :