مرکز منطقه ای اطلاع رساني علوم و فناوري - Green and competitive: Influences on environmental new product development performance

Title of article :

Green and competitive: Influences on environmental new product development performance

Author/Authors :

Devashish Pujari، نويسنده , , Gillian Wright، نويسنده , , Ken Peattie، نويسنده ,

Issue Information :

ماهنامه با شماره پیاپی سال 2003

Pages :

From page :

657

To page :

671

Keywords :

Green marketing , Manufacturing firms , new product development

Journal title :

Journal of Business Research

Serial Year :

2003

Journal title :

Journal of Business Research

Record number :

154767

Link To Document :