• Title of article

    The intersection of modelling potential and practice

  • Author/Authors

    John H. Roberts، نويسنده ,

  • Issue Information
    ماهنامه با شماره پیاپی سال 2000
  • Pages
    8
  • From page
    127
  • To page
    134
  • Keywords
    implementation , Model-building process , Models , New marketing
  • Journal title
    International Journal of Research in Marketing
  • Serial Year
    2000
  • Journal title
    International Journal of Research in Marketing
  • Record number

    159280

    • Link To Document
    https://search.isc.ac/dl/search/defaultta.aspx?DTC=10&DC=159280