Title of article :
Impact of types of functional relationships, decisions, and solutions on the applicability of marketing models
Author/Authors :
S?nke Albers، نويسنده ,
Issue Information :
ماهنامه با شماره پیاپی سال 2000
Keywords :
Decision automation , Marketing decision models , Marketing management support systems , Success metrics
Journal title :
International Journal of Research in Marketing
Journal title :
International Journal of Research in Marketing