Title of article :
Time-series models in marketing:: Past, present and future
Author/Authors :
Marnik G. Dekimpe، نويسنده , , Dominique M. Hanssens، نويسنده ,
Issue Information :
ماهنامه با شماره پیاپی سال 2000
Keywords :
validity , Models
Journal title :
International Journal of Research in Marketing
Journal title :
International Journal of Research in Marketing