• Title of article

    Executing effective road safety advertising: are big production budgets necessary?

  • Author/Authors

    Robert J. Donovan، نويسنده , , Geoffrey Jalleh، نويسنده , , Nadine Henley، نويسنده ,

  • Issue Information
    روزنامه با شماره پیاپی سال 1999
  • Pages
    10
  • From page
    243
  • To page
    252
  • Keywords
    Road safety , Advertising , Production costs
  • Journal title
    Accident Analysis and Prevention
  • Serial Year
    1999
  • Journal title
    Accident Analysis and Prevention
  • Record number

    181665