• Title of article

    Analysing the Effectiveness of European Retail Sourcing Strategies

  • Author/Authors

    Robert Lowson، نويسنده ,

  • Issue Information
    روزنامه با شماره پیاپی سال 2001
  • Pages
    9
  • From page
    543
  • To page
    551
  • Keywords
    customer relationship management , Cross-functional integration , Information Technology , relationship marketing
  • Journal title
    European Management Journal
  • Serial Year
    2001
  • Journal title
    European Management Journal
  • Record number

    187785

    • Link To Document
    https://search.isc.ac/dl/search/defaultta.aspx?DTC=10&DC=187785