Title of article

The Spectre of Kotlerism:: a Literary Appreciation

Author/Authors

Stephen Brown، نويسنده ,

Issue Information

روزنامه با شماره پیاپی سال 2002

Pages

18

From page

129

To page

146

Keywords

Consumers , Household , NGO , Sustainabledevelopment , environment , partnerships

Journal title

European Management Journal

Serial Year

2002

Journal title

European Management Journal

Record number

187819