Title of article
Market priorities, manufacturing configuration, and business performance: an empirical analysis of the order-winners framework
Author/Authors
Giovani J.C. da Silveira، نويسنده ,
Issue Information
روزنامه با شماره پیاپی سال 2005
Pages
14
From page
662
To page
675
Keywords
Marketing/operations interface , Manufacturing strategy , surveys , regression analysis
Journal title
Journal of Operations Management
Serial Year
2005
Journal title
Journal of Operations Management
Record number
190685
Link To Document