Title of article
The R and D/Marketing interface and single informant bias in NPD research: an illustration of a benchmarking case study
Author/Authors
Holger Ernst، نويسنده , , Thorsten Teichert، نويسنده ,
Issue Information
روزنامه با شماره پیاپی سال 1998
Pages
19
From page
721
To page
739
Journal title
Technovation
Serial Year
1998
Journal title
Technovation
Record number
194390
Link To Document