• Title of article

    Market-driven design of innovative services: The case of multimedia home banking

  • Author/Authors

    Paola Garrone، نويسنده , , Massimo G. Colombo، نويسنده ,

  • Issue Information
    روزنامه با شماره پیاپی سال 1999
  • Pages
    13
  • From page
    537
  • To page
    549
  • Keywords
    innovation , Design , Discrete-choice model , Multimedia service
  • Journal title
    Technovation
  • Serial Year
    1999
  • Journal title
    Technovation
  • Record number

    194435