Title of article
Remaining innovative without sacrificing stability: an analysis of strategies in the Japanese pharmaceutical industry that enable firms to overcome inertia resulting from successful market penetration of new product development
Author/Authors
M. Takayama، نويسنده , , C. Watanabe، نويسنده , , C. Griffy-Brown، نويسنده ,
Issue Information
روزنامه با شماره پیاپی سال 2002
Pages
13
From page
747
To page
759
Keywords
Institutional elasticity , co-evolution , innovation , Trade-off , new product development , Flexibility
Journal title
Technovation
Serial Year
2002
Journal title
Technovation
Record number
194687
Link To Document