Title of article :
Innovativeness and involvement as determinants of website loyalty: II. Determinants of consumer loyalty in B2C e-commerce
Author/Authors :
Hui-Chih Wang، نويسنده , , John G. Pallister، نويسنده , , Gordon R. Foxall، نويسنده ,
Issue Information :
روزنامه با شماره پیاپی سال 2006
Keywords :
Innovativeness , involvement , Perceived risk , loyalty
Journal title :
Technovation
Journal title :
Technovation